Strategic plan of a major European batteries manufacturer

Comprehensive strategic and business plan for a gigafactory, identifying levers for competitiveness, diversification and operational cash-flow improvement

Market identification and quantification: we identified, sized and prioritized key markets within and beyond our client’s core business, leveraging our internal experts and sectoral experts of each market.

Diversification strategy: we built a strategy for diversification, matching each market with our client’s capabilities, chemistry competitive advantage, EU local content advantage, looking at synergies with current and forecasted production capabilities

Price competitiveness assessment against Asian rivals: we built, for the Board and the ExCom, a vision of the current and forecasted competitiveness vs major Asian competitors on key chemistries

Product portfolio prioritization: we narrowed down the key products to develop (chemistry x form factor) alongside the CTO and DWDG battery experts

Partnership strategies: we assessed potential partnerships with other players to accelerate on the strategy, organizing directly and following through on discussions with some of them

Financial trajectory in selected strategic scenarios: we built a revised business plan integrating the strategy plan with scenarios